BYS PLAYBOX 2022
In celebration of BYS 10th Year anniversary, the brand introduces their most awaited Mystery box promo campaign. The term "Playbox" has been coined from their recent campaign "You Play You" where everyone is encouraged to express theirselves and play with different colors using BYS cosmetics.
These E-commerce posts was designed to look festive and colorful to attract customer attention and to showcase the possible inclusions of this mystery box.
Client :: BYS
Year :: 2022
Year :: 2022
Art Direction :: Jhon Morada
Packaging Design :: Dittle de los Santos
Packaging Design :: Dittle de los Santos
Creative Director :: John Lozano
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